The Jeweler’s Blog

Jewelry and photography-focused content to empower your business.

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5 Key Features to Look for in a Virtual Trade Show Platform
Can a virtual trade show platform replace an in-person event? With sanitation...
5 Tips for Becoming a Sustainable and Ethical Jewelry Brand
What exactly is an ethical jewelry brand? Your jewelry consumers are paying a...
What Makes an Email List Important for Your Jewelry Business
How do you build an email list for your jewelry business and does it still work?...
What’s the Best Way to Photograph Jewelry? (Part 2)
Welcome to PART 2 of Mannequins vs. Models: What’s the Best Way to Photograph Je...
Rolex Watch Photography in 5 Different Ways with GemLightbox
Do you need help with Rolex watch photography? If yes, then you've come to the r...
5 Easy-to-Reproduce Jewelry Photography Ideas
Once you understand the basics of effective product photography including the po...
How to Photograph an African Ruby with the GemLightbox Macro
Welcome to another GemLightbox demonstration! In this post, you'll learn how to...
How to Take 360 Jewelry Product Images for Your Website
What if you can spin your jewelry products? No, not that kind of “spin”. We mean...
Smartphone vs DSLR Using the GemLightbox
Smartphone vs DSLR ⁠— is the best smartphone enough to solve your common jewelry...
Best Practices for Designing a Jewelry Product Category Page
Does your jewelry product category page drive potential customers away? Every...
How to Integrate Augmented Reality into Jewelry Business
You probably have been hearing a lot about augmented reality or AR in the jewelr...
How to Prepare Your Jewelry Store for a Coronavirus Outbreak
Coronavirus or COVID-19, as the World Health Organization (WHO) named it, is a s...
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