Welcome to Picup Media

At Picup Media, we create jewelry images and videos that sell. Our aim is to provide creative and innovative solutions to jewelers at every level. Currently trusted and used by over 10,000+ jewelers worldwide, we are a 100% online operated company with staff stretching across Sydney, Hong Kong, India and Philippines. The name Picup Media is a portmanteau of “Picture” and “Upgrade” founded by HEIG Limited.

We believe in
A digital jewelry world.

We understand just how difficult and frustrating it can be to capture web-ready jewelry images while retaining and showcasing the elegance and beauty of your pieces.
With this in mind, the Picup Media team set off on a mission to create a range of products and services which allow any jeweler to create pixel-perfect images and videos. Picup Media has worked with over eight thousand jewellers worldwide, we are a 100% online operated company with staff stretching across Sydney, Hong Kong, India and the Philippines.

Why we do what we do
Our values

Picup Media has always believed in the importance of fostering a workplace culture that celebrates its people to spark a purposeful business for positive jewelry industry change.

Integrity

Always honor our commitment and do what we say we will do. Integrity is the foundation on which we build trust, honest relationships, and healthy interpersonal relationships.

Enrichment

Pride impedes change and limits growth. At Picup Media, we believe in challenging our process while looking at every accomplishment as a foundation for continuous improvement.

Simplicity

The jewelry industry is multifaceted, but it need not be complicated. Picup Media delivers user-friendly, functional solutions that enable jewelers of today and tomorrow to run a successful business.