The Jeweler’s Blog

Jewelry and photography-focused content to empower your business!

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5 Jewelry Marketing Tips to Boost Your Sales
Are you in search of new jewelry marketing tips to try this year? Your jewelry m...
5 Ways to Create an Immersive Jewelry Shopping Experience
They say the future of retail is experiential, but the future is bleak unless je...
Case Study: BB Designer Jewellers
The Picup Media Team returned to Sydney after several months of exhibiting at mu...
Jewelry Photography: The GemLightbox and RapNet Integration
Are you ready to get on board with GemLightbox’s newest project? The GemLigh...
How to Design a Frictionless Jewelry Shopping Experience
How are you investing in your customers’ jewelry shopping experience?  T...
10 Jewelry Advertising Ideas to Attract Your Target Audience
Jewelers, are you looking for effective jewelry advertising ideas to attract sho...
Jewelry E-Commerce Tips: Take Consistent Jewelry Images
Do you want to make the buying decision a painless activity for your customers?...
How to Sell Jewelry Using Instagram's Shoppable Posts
Do you want to learn how to sell jewelry using Instagram’s shoppable posts? By n...
How to be an Attention-Hacker through Jewelry Videos (Part 1)
You’ve probably heard it more than once before. If content is king, VIDEO is the...
How to Sell Jewelry and Gemstones on LinkedIn
LinkedIn is the world’s largest professional networking platform with over 500 m...
How to Use 360-Degree Jewelry Videos on Instagram
In this how-to guide, we’ll teach you how to use 360-degree jewelry videos on In...
Informa Markets and Picup Media: Bringing Jewelry Photography Revolution to Ever...
A year after Picup Media’s debut on the international stage, it joined Informa M...
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